Telematics
Last, but not least, is the technology that combines the best of all the worlds of mobility, Telematics. In one sense, Telematics combines location-based services, wireless portals, CRM, and GPS. Telematics is the use of wireless applications in vehicles, such as cars, buses, trains, and so on. Telematics applications typically provide a wireless connection to some service provider that allows the exchange of data between the vehicle and the service provider, like an automotive dealership. A real example of Telematics is General Motors’ On-Star system. With On-Star, data about your automobile, such as when it’s time for an oil change, is tracked and sent to the nearest dealership in your vehicle’s area. You, as the vehicle’s owner, are notified to complete the service. Other services provided include emergency services, stolen vehicle tracking, voice-activated wireless telephony, roadside assistance, and accident assistance to name a few. Telematics services are growing exponentially, as Figure 1.2 illustrates. We’ll dig deeper into more Telematics examples in Chapter 9.
The other category of wireless applications that we need to discuss is wireless “private” applications. Referring back to Figure 1.1, you can see that our definition of wireless “private” applications involves the use of radio and private mobile networks (spectrum) to access information and conduct transactions that result in the transfer of value in exchange for information services internally. Now, let’s decipher that quickly. The wireless “private” application has actually been used in the enterprise for many, many years. A good example is renting a car. Many automobile renting services, such as Avis, have been using ruggedized wireless devices to check cars back into their lots when a customer returns a rental car. Most of us don’t even give it a second thought, because the service is very much behind the scenes.
When you drop off the car, the attendant supplies you with a receipt of payment literally within minutes of doing so. That attendant holds a commercial mobile device that is designed to withstand outside temperatures and can take being dropped (called a ruggedized mobile device). This device connects to an internal wireless radio network that accepts the transaction, looks up the renter’s information as to when the car was dropped off, rates, and so forth. If the information is accepted, the device spits out a receipt of the transaction and off you go to your flight or next destination.
Taken From : Enterprise Guide to Gaining Business Value from Mobile Technologies
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