Let’s look at an example. Using the Internet to send flowers to your loved ones is becoming increasingly common, but you usually have to do this from your office or from a hotel you’re staying at. Now, you can order the flower while waiting in an airport lounge when it dawns on you that your tenth business trip in a month was not appreciated back home. Books and music CDs are currently being bought extensively on the Web. These purchases are normally of things you know by name, which will make them easy to order via a relatively small screen. Booking a time at the Department of Motor Vehicles to inspect your car will also be a relatively simple transaction—and it will be made even simpler if you have your calendar available to find open slots that fit your schedule.

Integration with enterprise systems, the enabler for these activities, will play a key role in extending functionalities to mobile devices. We will use the same functionalities currently being used on the Web and simply extend them to mobile devices in the early stages. Many functions will be supported through mobile devices such as phones and PDAs without the need of complex integration; the key will be to establish which functionalities will provide the best support for the mobile user.

Taken From : Enterprise Guide to Gaining Business Value from Mobile Technologies

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